Stakeholder management

We provide highly tailored research designed to help clients manage and monitor their company’s relationships with various stakeholder groups and build a healthy corporate reputation to ensure greater long-term profitability.

Leading the way in stakeholder management research

TNS understands that staying competitive in today’s business environment makes stakeholder management a necessity. We help our clients achieve sustainable, profitable growth by measuring stakeholder experiences and managing internal resources to optimise business performance.

This approach provides precise and actionable findings that enable us to offer our clients quick, clear, strategic insights and unparalleled benchmarks that help them identify the right priorities for improvement.

Specialist stakeholder management solutions

We believe defining and implementing a customer-centric strategy is decisive in achieving profitable stakeholder relationships and sustainable growth. Our approach incorporates three elements:  

Customer Experience Management
Understanding the actual delivery experience based on the voice of the customer is vital to successful business performance management. This along with embedding key performance indicators in a balanced scorecard provides managers with powerful reporting tools with actionable insights, for assessing and improving overall performance.  

Employee Experience Management
Managing overall employee experience in line with expectations is fundamental to fulfilling a company’s objectives, strengthening market position and building a healthy, dynamic organisational culture. To attract and retain the brightest and best people, an organisation must keep its employees motivated, have a strong employer brand and build trust. In challenging times, management needs frequent, transparent communication with employees to maintain commitment and ensure strong business performance.  

Corporate Reputation
Corporate reputation is the key strategic long term intangible asset a company owns. In today’s news driven and fast-changing business environment, building and maintaining a strong corporate reputation has never been more vital in generating a business-friendly climate in the labour, capital, sales and referral market.  

“TRI*M offered us the opportunity to understand the motivators and inhibitors, not only at a total brand consumer level but also segmenting the base into heavy, light and lapsed users. This additional richness of detail was of most help in determining the priorities of our actions following the study.”

Neil Mcfarlane, Danone

Useful contact

Picture of Gemma Clissold
  • Gemma Clissold
  • TNS RI
  • 222 Gray's Inn Road
  • London
  • WC1X 8HB
  • +44 020 7160 5634
Send a message
TNS is not responsible for the content of external sites

© 1998-2010 TNS, a Kantar Group Company. All rights reserved.
TNS UK Ltd. Registered in England and Wales under number: 03073845 Registered Office: TNS House, Westgate, London W5 1UA

Site by TH_NK