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In-store tests
As part of the Retail & Shopper team, TNS RI Instore (formerly RMS Instore), has a long heritage in conducting in-store sales tests in all types of retail channels, focusing on grocery and convenience.
Real stores, real results
All our work is based in store and is facilitated by our retailer relationships. This enables our clients to investigate, interrogate and validate research based solutions in a “live” environment.
Our techniques include regional test markets, panel tests, category management initiatives and retailer focused programmes.
Through this approach the TNS RI In-store team are able to deliver real, replicable and actionable insight based upon sales results of the researched initiatives. These enable our clients to deliver shopper focused solutions and develop competitive advantage with their retail customers.
Useful contact
- Mark Mills
- TNS Research International
- More London Place
- London
- SE1 2QY
- +44 20 7656 5719